Posts from the ‘tching’ Category

Why LinkedIn is good for tea businesses

According to Wikipedia, LinkedIn is a business-related social networking site used primarily for professional networking. Many business opportunities have become available to me and my business via LinkedIn and I wanted to share with readers why LinkedIn is good for tea businesses.

LinkedIn is a way to build your professional network by connecting users with trusted contacts, known as “connections.”  For tea business owners new to LinkedIn, the first step is to create a profile and ensure all details are filled out completely so that other connections can find you.  Start building your professional network by adding connections.  If you have a bricks-and-mortar tearoom, one tip is to add business connections local to your area.

If you have an online store (as I have), add businesses locally, nationally, and internationally.  I encourage my tea clients to look for ways to collaborate with other businesses as I have done on occasion.  By connecting with other businesses in the local / national area, you may find those collaborative opportunities that will also help to raise brand awareness about your business to other businesses.  Connecting with local journalists, bloggers, magazine editors, and radio DJs is also useful for PR, as the media are always looking for new stories.  Tea is a very interesting story for journalists to write about.

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Truly Memorable Tearoom Experiences

Here are a few ways I have observed over the years to make that tearoom experience truly memorable for the customer:

Tea Menu. Tea menus come in many forms: from a one-line sentence listing the teas to a menu above the counter to several pages of teas described in a way that is not wholly dissimilar to a wine menu. I look forward to the day when tea menus in all cafés and restaurants are written in a clear, concise, and inviting way that excites customers as they look through them. However teas are presented on a menu, though, it is the ordering experience that can really make a difference.

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Tea and Health

In a previous post, I talked about MayKing Tea’s goal, which was to collaborate with other businesses.  This month I want to talk about collaborating with health professionals.  I have held several seminars with health specialists in their respective fields and felt it was a great way to introduce people to tea.  This post explains briefly some of the points I made during my presentation on the Top 10 secrets to the health benefits of tea.

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Tea Blogs, Queensland Business and Queensland Tea Meetup

Hello tea friends,
it’s been a while hasn’t it? A thousand apologies for not blogging for a while. There’s really no excuse for it other than the fact that MayKing Tea has been really really busy!!

I’ve finally set up a Facebook Business Page (yay!) or more to the point, my dear friend and Queensland Business Partner, Michael Tucker helped to create it for me (thank you, thank you!).  So if tea is your cup of tea (guffaw) and you’d like to learn more about tea, have a question about tea and would like to connect with others who enjoy tea, then hop over to Facebook, like my page and I’ll enjoy sharing a cuppa with you really soon.

I always enjoyed writing stories at school, essays at college and loved writing my dissertation at university so I am truly grateful that writing has re-entered my life, and extremely honoured to be recommended to contribute to TchingTching is an excellent source of information on all things tea and the posts I contribute there are written to assist people who are want to enter the tea industry.  As a tea mentor who has given assistance to tea businesses in the US, UK and Australia, I hope that you find my articles a great resource as well as the whole Tching website which has a breathtaking list of tea writers from around the world.

The second blog I was recently invited to contribute to is The English Tea Store Blog
The English Tea Store Blog is a great resource for anyone who enjoys a cup of tea and would like to know more.  So far I’ve written about tea-rooms I’ve visited in the UK, my Top 10 tips for making tea and what to look for in a good tea-room.

I’m also extremely privileged to be a contributor to the latest Australian Tea Guide where I have written about Tea Cultures from around the world.  (For more information about the Tea Guide, please drop me a tea-mail on info@maykingtea.com.

So that’s MayKing Tea in a nutshell.  Do pop by on Facebook, Twitter or Meetup and say hello.  Raising a cup of tea to you all.  TTFN (ta ta for now).